FollowApple has created record of sorts in its sales figures for the fourth quarter of 2013. Their figure reads 33.8 million units of iPhones sold this quarter which has never been reached in any other year. For comparing the figure of iPhones sold in 2012 in the same quarter was 26.9 million units.
The running total figure of iPhone units that the company has sold till now is also a matter of interest. 150 million units this fiscal which is about 16.7 percent higher than what it had sold last year, in figures that convert to 25 million more units. So far as gross total units of the iPhone sold, it reads 421.3 million units.
The figures include the iPhone 5, iPhone 5c and iPhone 5s that was released in September this year. The iPhone 5s has been the most successful device amongst all the other. It is the fastest Smartphone as of now in the market given the 64 bit A7 processor that it is powered by. The flavor of gold that the set comes in along with the finger print sensor has also helped boost demand for the set.
So far as gross margin go, the company has recorded a one notch down marking that experts maintain is due to Apple’s arch rival, the Android market. Last year fourth quarter Apple had registered 40 percent sales which this year came down to 37 percent. Apple has been maintaining a high profile so far as its products go while Android and others have been making products that range in affordability from the elite to the mediocre consumer. This is a factor that makes Apple a distinct company even though it does hit at its overall sales figures every year.
Other than the iPhone the company this year has also launched the iOS 7, the iPad Mini 2 with retina display, the iPad Air, the MacBook, OS X Mavericks and iWork / iLife applications. These also have done well for the growth of the company this quarter.
