Have you heard about Blink? This is a mobile messaging app that sports a very interesting feature: all messages you send can self – destruct at a time you decide. The app allows users to send text messages, snap photos, send sketches, record audio and even make videos.
It is not a very popular app, as the world is already hooked on Snapchat and other mobile messaging apps. However, in case you used it by now, we are sorry to give you some bad news: Blink disappears into Yahoo’s acquisitions portfolio.
Recent reports show that Yahoo is in course of buying Blink. So far the details of the transaction weren’t disclosed by either of the two companies, although the developers of Blink, Meh Labs, released an official statement on the company’s blog page:
We’re excited to announce that as of May 13, 2014 Blink is joining Yahoo! We built Blink because we believe everyone should be free to show the same honesty and spontaneity in their online conversations as they can in person. We look forward to the possibilities that will come from bringing the Blink vision to Yahoo.
What does this mean for you as a Blink user?
In the next few weeks, we will be shutting down Blink for both Android and iOS.
Financial and tech analysts took a closer look into the matters and said that Meh Labs had few reasons to be happy that Blink disappears. Statistically speaking, many of the companies purchased by Yahoo in the last year shut down their applications. Moreover, the tech giant didn’t confirm it has immediate plans for Blink or its developers. In other words, Blink disappears and this is all for now.
Yahoo is on a buying spree in the last two years, since Marissa Mayer took over the lead. Yahoo bought 22 small companies and start – ups and it intends to grow even more in order to step things up and strengthen its position among the other behemoths in the tech world. Mobile platforms seem to be the most interesting purchase targets and Yahoo managed to gather over 400 million monthly users for its mobile products. However, specialists consider that Spapchat would have been a better and more logical choice for Yahoo, as it clearly trumps Blink in success and number of users. On the other hand, Snapchat isn’t going through its best of times and the legal issues it has to face probably make it a less desirable candidate for Yahoo’s portfolio.
According to the data available, Blink was installed only 10,000-50,000 times since its official launch last April, so there are quite few people suffering because Blink disappears. However, the self – destruct message feature was interesting and useful, now that Snapchat proved itself to be a liar.