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So are you feeling a bit under the weather today, as it is rainy, and cold, and having to work on a cloudy Friday as opposed to staying in bed with a book and a cup of cocoa makes you sad and vulnerable to all sorts of emotions? Good, because now you will also have the music to accompany the weather (be it good or bad) and, consequently, your moods. Enter music app Songza, an online music streaming service which knows very well that people listen to music all the time and, more to that, their state of mind and moods are influenced by the weather conditions.
Therefore, recent news tell us that music app Songza just partnered up with weather leader The Weather Company in order to deliver users music recommendations that are weather – driven, and this means that no matter what the Weather Channel tells you that day – come rain or come shine – Songza will deliver you the matching songs. Songza, which, in case you didn’t know, is a free app available for both Android and IOS powered smartphones, aims actually to improve your daily moods and it does so by using your personal context in order to make valid predictions about the songs it should stream to you in a particular day, regardless the weather.
How does music app Songza actually behave?
Let’s hear it from reliable sources that took a closer look into this matter:
Songza now uses weather data, provided by The Weather Channel, to better predict the “context,” or state of mind, a user is in and what music can be served to improve it.
