FollowJust when you thought Twitter has shown it all, a new feature is announced: the Buy button. This new feature will allow users to buy items just by clicking on tweets from various accounts. With this new feature you will have the option to purchase things online with just a few clicks. After you click on the Twitter Buy button you can see more info about the product you want to buy and you will be asked to enter your payment and shipping details. If you are worried about any online theft, don’t be. Twitter says that any personal information, like credit card numbers, will be encrypted and stored in the safest way possible so that users won’t have to re-type it each time they purchase something. That sounds pretty cool actually.
Twitter also announced that users will have the opportunity to buy things that will not be available anywhere else. The social media giant also stated that the sellers will be able to connect with the buyers, thus helping the sales.
Twitter makes most of its revenues through advertising and this new Buy button can be a first step into the world of online commerce. According to eMarketer, there will be more than $300 billion made from online commerce this year.
The online commerce world is dominated by Amazon and eBay at the moment and consumers have always been active on their mobile devices and Twitter is one of the most visited.
Twitter Buy Button availability
The Twitter Buy button is not available to everyone for the time being. It’s only available for some charities, musicians and retailers. Worry not, Twitter said that they plan to expand the service in the near future. We will definitely keep you posted on any news.
What do you think about the Twitter Buy button? Do you think it will make a difference? Share your thoughts in the comments section below.
