The Windows Phone 8 marks the third leg of the mobile operating system market, behind Android and iOS while being ahead of the BlackBerry 10 platform. It started off small, really small but has been making a steady progress ever since. It might not have leaped off to instant stardom, which can be understandable considering it is up against such established platforms such as Android and iOS.
However, it is slowly getting to a position where it can pose a challenge to both Apple and Google as far as mobile operating system is concerned. While that does not seem to be happening overnight or even in a fortnight, something of that sort definitely can’t be ruled out in the not too distant future. However, there are some things where Microsoft could up its ante for it to compete better with Android.
To begin with, Windows Phone 8 is a big thing in itself. It has emerged critical to Microsoft’s future strategy of holding on to its position in the tech segment what with the world showing a marked preference away from the traditional PCs, something that has been Microsoft’s forte all these years. With consumers now heavily inclined towards smart connected devices such as smartphones and tablet devices, the Richmond based company has no option but to excel in the changed world order. Windows Phone 8 is the outcome of just such a thought process on part of Microsoft. And while the platform seems to have been developed well enough to be considered at par with Apple’s operating system, there is one aspect that Microsoft seems to have left out of its calculation, the challenge posed by Google’s Android OS.
Towards this, one area where Windows Phone 8 can benefit immensely is ensuring updates reach the end devices soon enough. This can be achieved if Microsoft adopts the Windows Core for the smartphone operating system if. Microsoft also had announced it is up to just such a thing though as of now nothing of that sort has taken place. It is time for Microsoft to take quick steps to make the transition to using the kernels and codes of Windows RT.
The Windows Phone faces immense problem in dealing with applications as some applications are recognized whereas some files don’t recognize the other. In a world where the Smartphones are nothing less than pc at hand, this is another area where Windows Phone needs to buckle up.
A platform that boasts of making UI easier, it is a shame when it doesn’t prove so. Microsoft also has not been able to bring forth an accessories market for its Windows Phone, something that both Apple and Google are trying to better the user experience with. And both offer a whole host of suitable accessories all aimed at adding to the user experience with the platform. Although it doesn’t guarantee a greater market share, still the company would not suffer for its mediocre produce. Meanwhile, Microsoft isn’t planning of launching any new update for Windows Phone till next year.