When it comes to the Android operating system, Google has all reasons to be proud: Android is the most popular smartphone and tablet OS in the world. Recent data show that more than one billion people worldwide use the Android.
But this popularity isn’t expanded to the corporate world too, as the competition there is quite merciless. Microsoft, Apple and Google push hard to take over the corporate mobile solutions’ market.
If you remember, back in the day, this game was ruled by BlackBerry, but now the other tech giants are fighting over the corporate market share. Yesterday, reports told the world that Google made an acquisition that might ensure Android’s ascension to the enterprise world.
Google bought Divide, a start – up company it already invested in through its investments branch, Google Ventures. As explained by Android Police, Divide is a winning card for Google because it is
a start-up that secures smartphones to make them enterprise-friendly. It uses containers, a concept that should not sound unfamiliar around these parts thanks to the likes of Samsung KNOX. The approach separates a user’s personal data from work-related files, effectively isolating them from one another on the same device. Google’s purchase could imply a desire to tighten up Android’s security out of the box and better attract the interest of enterprise customers. […] Certain businesses have held off on using Android due to security concerns, and this acquisition suggests that Google is not ready to cede the workplace to its competitors lying down. It could use Divide’s experience to make Android more corporate-ready without needing outside vendors to come in and introduce their own bits.
Google seems to be on a shopping spree these days. We recently found out that the company behind the Word Lens app was purchased by Google and now Divide joins Google too, sharing the enthusiasm of their colleagues from Quest Visual:
We’re thrilled to announce that Divide is joining Google!
As we said, Google already invested in this start – up, so it can’t be a surprise that it kept its eyes on the smaller company, watch it grow and make it an offer impossible to refuse when the time was right. Nobody knows the exact details of the purchase, the acquisition price or Google’s plans for Divide, but it is reassuring to find out that Divide will still work the same as always for all its pre – existing customers.
While the Divide services are compatible with both iOS and Android, now that Divide joins Google, the tech giant has plenty of opportunities to conquer the corporate world. Let’s not forget that some rumors in the street speak about the next major version of the Android OS, said to be more than attractive for the corporate niche.