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PepsiCo Prosecuted for Naked Juice’s Commercial

October 5, 2016 By Troy Rubenson Leave a Comment

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Some bottles of Naked Juice of different flavours

PepsiCo was sued by its shoppers for lying about the ingredients in their products.

STATES CHRONICLE – PepsiCo gets sued for its sneaky way to do marketing. They made a misleading commercial to their drink, Naked Juice. This company lied to their customers saying their smoothies and juices contain only natural ingredients, like kale. The main ingredient was a much cheaper one, selling less nutritive apple juice. On October 4th, PepsiCo was brought in front of the court because it was lying about their juices composition. They have put on the label of Naked Juice healthy vegetables and fruits claiming that it is sugar-free.

After some tests have been conducted, it has been revealed that this smoothie contains as much sugar as a can of Pepsi-Cola. PepsiCo did not want to admit those affirmations, claiming they are unsustainable. The Center for Science in the Public Interest filed the lawsuit. This is a nonprofit organization from Washington, DC. This lawsuit was filed after three shoppers have complained about the quality of this juice.

Chad Fenwick from Chatsworth, Lyle Takeshita from Los Angeles and Dina Lipkind from Brooklyn have criticized the high price of the products. They overpaid for drinks like Green Machine and Kale Blazer. The label from the bottle of Kale Blazer asserts that this smoothie is a mixture of kale, spinach, cucumber, celery and ginger. But the company missed one thing. The amount of kale puree is subtle, and 15.2 ounce contains 34 grams of sugar.

Other drinks of this sort, that are part of the Naked Juice line, contain 61 grams of sugar, in contrast with a can of Pepsi which has 41 grams. Isn’t it revolting when you try to purchase a healthy drink, but you end up consuming a lot of sugar? This lawsuit expects class-action status regarding all the customers who were tricked by this abusing company. Customers from California and New York try to find their justice.

Isn’t it frustrating when you trust a brand for providing you the best quality and you get to use only inferior products? After they were sued, representatives from PepsiCo still argue that their Naked juices have the amount of vegetables and fruits available on the label, also having specified the sugar quantity.

Instead of just lying on the labels about their juice’s ingredients, wouldn’t it be easier to produce healthy drinks for a better price? What do you think?

Image source: flickr

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Filed Under: Health

About Troy Rubenson

Troy had initially wished to become a Wall Street which and it was this passion that pushed him towards learning more and more about investments, capital markets and financial gain. He is currently The States Chronicle’s foremost business correspondent.

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